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copperfire

Senior technology leadership, without the full-time hire.

I help growing businesses decide what to build, then build it properly, using AI when it makes sense to.

Free | 30 minutes | No commitment

This morning at your businessHandled by your Copperfire workflows
Tasks handled
4
Time saved
1h 45m
  1. Supplier invoice arrivedMatched to the purchase order and filed in Xero.
    Done
  2. New enquiry from your websiteAdded to your CRM. Reply drafted for Sarah to approve.
    Waiting for your OK
  3. Stock running low on 4 productsReorder drafted with your usual supplier.
    Done
  4. 3 invoices overduePolite reminders sent. One is already paid.
    Done
  5. Sales call booked for this afternoonBriefing note prepared from past emails and orders.
    Done

Illustrative example of the everyday work we automate for clients

Raj Karwal, founder of Copperfire

Hi, I’m Raj.

I’m a seasoned operator who has spent 25 years across technology, operations and commercial leadership. I lead every project at Copperfire, from the first call to handover.

Years in technology and operations
25
More about me
  • Shopify Partner (opens in a new window)
  • Microsoft
  • AWS

AI when it helps.

We start with the outcome you want, then decide whether AI is the right tool for your requirements.

  • Outcome first

    We set measurable goals for your project: hours saved, faster response times or fewer errors.

  • People in the loop

    AI does the legwork, but people stay front and centre to review the work and make the calls that need a human.

  • Safe with your data

    Your data is yours. Every system we build gets only the access it needs, and your data stays in your own accounts.

  • Measured after launch

    We track results against the original goal, so you can see the return, and keep refining until we hit it.

No hard sell. You’ll be talking to an experienced business operator.

We start by learning how your business runs, then identify the gaps and fill them with systems and AI agents that get the job done.

Illustrative example

We work with the tools you already run.

We connect AI agents and automations to your CRM, finance, documents and cloud, so work moves between systems without copy and paste.

AI and automation

  • Claude
  • OpenAI
  • n8n
  • Zapier

CRM

  • HubSpot
  • Pipedrive
  • Salesforce

Documents and comms

  • PandaDoc
  • DocuSign
  • Microsoft 365
  • Google Workspace

Finance and commerce

  • Xero
  • Stripe
  • Shopify

Analytics

  • Google Analytics
  • Segment
  • Heap

Cloud

  • AWS
  • Azure

Some of what we’ve built.

More of our work
Strive logo

Strive: An operating platform for over 500 B2B clients

Strive needed one platform to run sales, onboarding, finance and compliance for over 500 B2B clients. We designed and built a bespoke CRM-powered operating platform, integrating Pipedrive, PandaDoc, Microsoft 365 and Xero so data is entered once and stays consistent everywhere. Repetitive work across sales, finance and compliance is now automated, and the team has a single view of every client. We also delivered AI work on the platform: AI tools that speed up financial reporting and prepare quarterly business reviews for account managers, plus multiple AI-based workflows that automate key areas of the system.

Airsupply logo

Airsupply: Growing a supply-teacher marketplace through SEO and go-to-market strategy

Airsupply connects schools with supply teachers. We worked with the team to improve the marketplace’s SEO and sharpen its go-to-market strategy, so it could reach more schools and more teachers and build up the ecosystem on both sides of the platform. We were also heavily involved in the content, improving the blog to strengthen Airsupply’s SEO footprint and make it easier for schools and teachers to find the platform when they search.

Common questions.

What does Copperfire do?

Copperfire is a software and business consultancy working with clients worldwide. We help growing businesses with AI and agentic workflows, GTM and RevOps, application and systems development, Shopify, and fractional CTO and COO leadership.

Who do you work with?

Founders, COOs and commercial leaders at lean, growing businesses, typically where a small team is running on too many disconnected tools.

Do you just build what we ask for?

No. We give every project direction first. Raj reviews how your business runs, then tells you what to build, what not to, and in what order, so budget goes where it pays back.

How does a project start?

With an audit. You walk us through how your business runs, and we pick out the highest-payoff processes AI and automation should be handling. We then give you clear direction on what to build, with a fixed scope and price, and build it to production standard.

Do you use AI to write the code?

We use AI tools where they speed up engineering, but every system is designed by a technical architect and every change is reviewed and tested. No vibe code.

How do you use AI in client projects?

Only where it improves a measurable business outcome, such as time saved, response speed or accuracy. We use AI to draft, classify, summarise and route work, keep people reviewing decisions that need judgement, and measure the result after launch.

Is AI right for my business?

Often, but not always. The discovery call looks at the outcome you want first. If a simpler automation or integration will get there faster and cheaper, we will recommend that instead.

Do we need technical staff to work with you?

No. We handle the technical work and hand over every system with documentation your team can use day to day. What we need from you is someone who knows how the business runs.

What will the AI tools cost us to run?

We estimate running costs for every workflow before anything is built, and choose tools sized to your volumes. For most growing businesses this is a modest monthly subscription, set up in your own accounts.

How quickly will we see something working?

Most first automations are live within a few weeks of the discovery call, depending on scope. Larger builds are delivered in stages, so you see working software early.

How much does it cost?

Every project is scoped and priced before work starts, so you know the cost up front. As a guide only, Shopify builds start from £1,500 and web application development from £2,500, while AI consulting, fractional CTO and fractional COO support start from £750 per day. All prices vary depending on scope.

Which tools and platforms do you work with?

HubSpot, Pipedrive, Xero, PandaDoc, Microsoft 365, Stripe, Twilio, Shopify, n8n and Zapier, with custom builds in Next.js, React, Node.js, .NET Core and Python on AWS or Azure.

Do we own what you build?

Yes. Code, workflows, accounts and documentation belong to you, set up in your own accounts from day one.

Can you work alongside our existing team?

Yes. We regularly work with in-house developers, operations teams and other agencies, and hand over with documentation and training.

Are you a Shopify Partner?

Yes. Copperfire is a Shopify Partner and builds stores, themes and integrations. We also have deep experience with Microsoft and AWS, including Microsoft for Startups.

Tell me what’s slowing the business down.

Raj Karwal

A 30-minute call with me. I’ll be the one leading your project, and no preparation is needed.

Book a discovery call